Members
Let's Do It Together
Content tips from a content strategist, hand-dyed yarn inspired by birds, and details on our next event (you won't want to miss it!).
“I’m a Content Strategist. Here’s What You Need to Know About Creating Content for Your Brand.”
Overwhelmed with how to create content that actually works for you? We asked expert Jasmine Williams for her tips on planning, strategizing and getting it out there.
Anatomy of a Product: Songbird Yarn & Fibres
Making a product that stands out in the marketplace isn’t always easy — but it helps if the idea itself is a selling point. Here’s one yarn brand that had its customer base in mind from day one.
Members
Content, Content, Content
A recap from our content marketing event, a profile of Winnipeg business Native Love Notes, and should you be using Pinterest?
Members
How to Fall in Love with Content Creation
On June 14, a group of Workshop members got together to chat about the why and the how of content creation. The most important thing we learned: there’s a simple formula for finding the joy in marketing. Plus, a video replay to watch on your own time.
“How I Turned My Pandemic Project Into a Thriving Business”
Amy Jackson started Native Love Notes to cheer people up during lockdown. Now she’s got a thriving business, a retail shop in Winnipeg — and big plans for the future.
Members
How to Talk to Customers
Wholesaling tips from retailers, why you should have an email newsletter, and how to sign up for our content marketing webinar.
Members
Event Recap: 3 Tricks to Build Better Retail Partnerships
For our May 30th event, we welcomed three retail experts. Here, we round up their top advice on selling wholesale and how to build strong relationships with retail stores. Plus, watch the replay of the event!
Live Event: Content Marketing for Makers
June 14, 2022 | Overwhelmed by creating content and not sure how to focus? Join Workshop co-founder Kat Tancock for a webinar and Q&A on the basics of content marketing and how to make it work for you.
Members
Video Killed the Distance Between Us
All the details on our next event! Plus, an interview with the team at Uasau Soap and a useful guide to branded packaging.
Featured Member: Eleanor Stainsby, Stainsby Studios
Workshop member and ceramicist Eleanor Stainsby chats about her latest innovation, the new albums she's looking forward to and the first product she ever sold.
Anatomy of a Product: Uasau Soap
This Iqaluit-based skincare business has built a brand that features local ingredients and is grounded in Inuit culture, heritage and community. Here’s how they did it.
Event: Secrets to Better Wholesaling
May 30, 2022 | Join Workshop and our panel of retailers as they share tips and answer questions on selling wholesale, getting your products into shops and what it takes to cultivate strong relationships with buyers.
Members
It's Our Birthday!
Workshop turns 1, a recap of our e-commerce event, and an interview with quilter and designer Andrea Tsang Jackson.
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